The Think Tank Speaks with Kristy Gillentine of Drive West Communications [WARNING: VIRAL SNAPCHAT INSIGHTS AHEAD]

Snapchat marketing is leveraging marketing practices on the new and popular video/photo sharing platform known as Snapchat. If you are unfamiliar with Snapchat, it’s like a viral version of Photobucket.

We see Snapchat really taking over the digital marketing world with fun and interactive tools and programs, but we wanted to see what thought leaders in the industry are saying and thinking about it. So we caught up with our friend Kristy of Drive West Communications, and this is what she had to say about it:

For more new and exciting marketing news, be sure to follow us on Twitter @Think_Tank_MKTG!

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